MINI
Magazine advert designed as a student project for MINI Cooper
Published on:
2010
Advertising, Graphic Design
- Magazine advert
MINI Cooper - Magazine advert designed as a student project for MINI cooper. The advert was done to market the launch of the new MINI cooper in South Africa. The brief stated that we could not refer to the car as small in any way as the new model was in fact more the size of modern hatchbacks and could not compare to the size of the old model. The photograph was taken at such an angle that the new model still looked small but also showed off the new features. The advert was designed as a double-page spread and I chose to highlight the comparisons as well as the new features by including both the old and new model.
MINI Cooper advert page 1.
MINI Cooper advert page 2.
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