Alter Ego
Advertising campaign designed as a student project for Tag Heuer.
Published on:
2010
Advertising, Graphic Design
- Campaign
Tag Heuer - Advertising campaign designed as a student project for Tag Heuer. The campaigns was to market the new range of ladies watches by the brand and to make women aware that Tag Heuer also caters for the female market, ranging from corporate to athletes. The campaign had to consist of a magazine advert, a billboard, a brochure, a price tag and a storyboard for a television advert. Some images were supplied and the client requested a simple, elegant and timeless design.
Magazine advert.
Bi-fold brochure (outside).
Bi-fold brochure (inside).
Billboard.
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